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fullstack developer | Digital Marketing jobs for freshers in chennai - idm techpark placement Desk

About Company:

At LeadSense we specialize in branding, creating campaigns in all digital formats, and whitelisting premium publishers. We have a proven track record of achieving ROI goals by optimizing clicks, leads, and conversions. We are committed to helping our clients achieve their marketing objectives and build strong brands.


fullstack developer jobs in chennai - idm techpark placement Desk

Digital Marketing Job Details:

Job Title: Ads Manager

Overview:As an Ads Manager, you will be responsible for overseeing the creation, execution, and optimization of advertising campaigns across various platforms. You will work closely with marketing teams, designers, copywriters, and other stakeholders to ensure that advertising efforts align with business goals and effectively reach target audiences. The role requires strong analytical skills, creativity, and a deep understanding of advertising platforms and industry trends.

Key Responsibilities:
  • Campaign Strategy: Develop strategic advertising plans aligned with overall marketing objectives. Identify target audiences, messaging, and key performance indicators (KPIs) for each campaign.

  • Campaign Execution: Create and launch advertising campaigns across digital platforms such as Google Ads, Facebook Ads, Instagram, Twitter, LinkedIn, and others. Ensure that campaigns are set up correctly and optimized for maximum performance.

  • Creative Development: Collaborate with creative teams to develop compelling ad creatives, including copywriting, imagery, and video content. Ensure that all creatives adhere to brand guidelines and resonate with the target audience.

  • Budget Management: Manage advertising budgets effectively, allocating funds based on campaign objectives and performance goals. Monitor spending and adjust budgets as needed to optimize campaign performance.

  • Performance Analysis: Monitor the performance of advertising campaigns in real-time, analyzing key metrics such as click-through rates (CTR), conversion rates, return on ad spend (ROAS), and cost per acquisition (CPA). Use data insights to optimize campaigns and improve ROI.

  • A/B Testing: Conduct A/B tests on ad creatives, messaging, targeting parameters, and other variables to identify the most effective strategies for driving engagement and conversions.

  • Platform Expertise: Stay up-to-date with the latest developments in advertising platforms, algorithms, and best practices. Leverage platform features and tools to maximize campaign performance and efficiency.

  • Reporting: Prepare regular reports and presentations to communicate campaign performance, insights, and recommendations to stakeholders. Provide actionable insights to inform future advertising strategies.


Qualifications:

  • Bachelor's degree in marketing, Advertising, Business, or related field.

  • Proven experience (X years) in digital advertising, with a focus on campaign management and optimization.

  • In-depth knowledge of advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, Twitter Ads, etc.

  • Strong analytical skills with the ability to interpret data, analyze trends, and identify insights.

  • Excellent communication and collaboration skills, with the ability to work effectively across teams and departments.

  • Creative mindset with a passion for developing innovative advertising strategies and campaigns.

  • Proficiency in data analysis tools such as Google Analytics, Adobe Analytics, or similar platforms.

  • Certifications in digital advertising platforms (e.g., Google Ads certification, Facebook Blueprint certification) preferred.

  • Experience with e-commerce or performance marketing is a plus.


Job Type: Full-time

Salary: ₹17,000.00 - ₹30,000.00 per month

Benefits:

  • Cell phone reimbursement

  • Internet reimbursement

  • Paid sick time

  • Paid time off

  • Provident Fund

Schedule:

  • Day shift

Supplemental pay types:

  • Performance bonus


 

Fullstack Developer Job Details:

seeking a dedicated full-stack developer to join our growing company. Full stack development is where front-end and back-end expertise comes together, essentially covering the full stack of technology for a website.


Full-Stack Developer Skills and Qualifications

Front-end technology: Expertise in front-end technologies, including JavaScript, CSS3 and HTML5 and third-party libraries such as React Js, Angular, jQuery and LESS

Back-end technology: Expertise in back-end technologies, including PHP and API

Development languages: Knowledge of server-side programming languages including .Net, Java, Ruby and Python

Database and cache: Familiarity with DBMS technology, including SQLServer, Oracle, MongoDB and MySQL and caching mechanisms such as Redis, Memcached and Varnish

Server: Experience working with Nginx or Apache servers with a solid background in Linux

Years of Experience: Three year and above

Freshers do not apply

Speak with HR - 9498325088

Job Types: Full-time, Permanent

Salary: ₹30,000.00 - ₹35,000.00 per month

Benefits:

  • Provident Fund

Schedule:

  • Day shift

  • Morning shift

Supplemental pay types:

  • Performance bonus

Experience:

  • total work: 2 years (Required)

  • Full-stack development: 2 years (Required)

  • PHP: 1 year (Required)

Work Location: In person



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